NEWS​

In commemoration of the renewal of “Meiji The Chocolate”, the third collaboration room Accommodation Plan that “enjoys the five senses” of cacao producing countries (Venezuela, Brazil, Peru, Dominican Republic) through “Meiji The Chocolate” will be released in 2023. It will be held for a limited time from February 1st (Wednesday) to March 31st (Friday).

■THE x THE collaboration
"Meiji The Chocolate" and Royal Park Hotels' "THE Series" have the same "THE", and their desire to be "only one" is a collaboration. This project will be held with the common idea of "aiming for the realization of a sustainable society" with the aim of letting you know the cocoa-producing countries far away from Japan while enjoying with your five senses. With the cooperation of the embassies of four countries, you can enjoy the excitement of traveling in your room with local miscellaneous goods and uplifting rhythm music.
In addition, in a special collaboration project with the popular women's travel support guide "aruco series" by Chikyu no Arukikata Co., Ltd., an original handbook "Aruco Cacao Countries Tour" full of features of cacao in each country and attractiveness as a travel destination. will be provided.

■ A lineup for “enjoying with the five senses”
"Vision": brightly colored bed throws and photos from four countries
"Hearing": Latin American music and videos recommended by the embassies of four countries
“Smell”: Cacao scent experience tool developed by Meiji Co., Ltd.
“Taste”: Snacks and drinks that are popular with locals
“Tactile”: Unique Local Goods


In addition, guests staying at the hotel can take home an original pouch with the “Meiji The Chocolate” pattern, which uses fair trade Cotton fabric, and an original handbook.

■ What is “Meiji The Chocolate”?
It is a chocolate that allows you to enjoy four different flavors depending on the production area of cocoa beans, and is a product that is particular about the manufacturing process that matches the cacao beans of each production area, such as the unique fermentation method of Meiji, the selection of beans, and the roasting method. Fruity from Brazil, nutty from Venezuela, floral from Peru, and spicy from the Dominican Republic. In conjunction with the cocoa farmer support activity "Meiji Cacao Support" that began in 2006, we use* "Meiji Sustainable Cocoa Beans" produced in the four countries we are supporting. “Meiji The Chocolate” aims not only to be delicious, but also to create a “sustainable cycle” that makes everyone involved with cacao smile. Please enjoy the unique flavor of cacao with “Meiji The Chocolate”.

Brand site URL: https://www.meiji.co.jp/products/brand/the-chocolate/

*Meiji Sustainable Cocoa Beans are cacao beans produced in areas where farmers were supported. Meiji sustainable cacao beans from each production area are used for cacao mass.